Creative sizes


Desktop

160x600 | 300x250 | 300x600

Tablet

300x250 | 1024x66

Mobile

300x250

Platform Format Size Max weight Creative type
Desktop Skyscraper 160x600 45KB HTML5, JPEG, GIF
Desktop MPU 300x250 45KB HTML5, JPEG, GIF
Desktop Double MPU 300x600 60KB HTML5, JPEG, GIF
Tablet MPU 300x250 30KB HTML5, JPEG, GIF
Tablet Leader 1024x66 30KB HTML5, JPEG, GIF
Mobile Leader 300x250 30KB HTML5, JPEG, GIF

Requirements for HTML5 Creative


  • For HTML5 creative specification please download the guidelines from IAB website.
  • The clickTAG feature needs to be enabled within the HTML5 code. Serving it without the clickTAG feature will result in no click tracking data.
  • Maximum 3 loops with 15 second max animation.
  • All sound must be user-initiated.

Requirements for Flash Creative


We highly recommend HTML5 over Flash because the majority of web browsers (Chrome/Safari) and mobile units do not support Flash from 1st of September 2016. Please contact us first if you intend to use Flash.

  • All Flash creative must be accompanied with backup creative (gif) plus a tracking URL.
  • Max file size for backup gif: 45kb
  • The clickTAG feature needs to be enabled within the Flash code. Serving it without the clickTAG feature will result in no click tracking data.
  • Maximum 3 loops with 15 second max animation.
  • All sound must be user-initiated.
  • If supplying a flash file please include the following click tag action script 2:
    on(release)
    {getURL(clickTAG, “_blank”);}

Requirements Booking Receipt


Due to spam filters, for tracking Booking Receipt l we can only accommodate target URL with click-tracking (not pixel counters).